4.30.2008

Notes from the Lipton Sweden Launch

Based in the Netherlands, Joke Aerts is the European network coordinator for the Rainforest Alliance's sustainable agriculture program. Regularly on the road she recently headed over to Sweden for the launch of Lipton Sweden, a brand impacted by Unilever's commitment to sourcing its entire tea supply from Rainforest Alliance Certified farms. While the Rainforest Alliance has encountered resistance in Sweden –- a country more familiar with, and receptive to, the work of other certification bodies -- thanks to Joke's outreach efforts and those of others on the Rainforest Alliance's European team, Swedish journalists and consumers are beginning to understand and embrace our work to make farming, forestry and tourism socially and environmentally sustainable.

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6.22.2007

Kenco Coffee Tasting

We at the Rainforest Alliance love to hear how much people are enjoying our certified coffees. So when we learned that a group in the UK had hosted a Kenco Sustainable Development tasting, we had to investigate.

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12.27.2006

Cupping conservation

To succeed in an ever more competitive market, Rainforest Alliance Certified coffee has to be more than good for the environment. It has to taste great, too.

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