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Who We Are
Learn more about the Rainforest Alliance's SmartWood program.
Read a report examining how compliance with sustainable forestry standards leads to measurable, on-the-ground changes.
Established in 1989, the Rainforest Alliance's forestry division has grown from a handful of forward-looking conservationists to a team of nearly 100 specialists in sustainable forestry and certification. With the launch of SmartWood in 1989, the Rainforest Alliance became the world's first global forestry certification program and the first to rely on market forces as a means of conserving forests. Today, the staff and representatives of our SmartSource, SmartWood and TREES programs are located in 20 countries spread over five continents. Sustainable forestry provides a way of using trees and non-timber forest products to meet people's ever-increasing need for lumber, paper and other products, without degrading forest ecosystems. Sustainable forestry is a process by which companies adopt more responsible practices: they increase protection of soils, waterways and wildlife, and they treat workers and neighboring communities fairly. Sustainable forestry ensures that forestslands retain their economic value for the long term. When a forest loses its economic value, it can face transformation into ranchland or housing developments. 
Under the scrutiny of our global team of SmartWood auditors, 3,186 companies in 65 countries around the globe are implementing techniques for harvesting and processing the wood they need, while ensuring that forests -- and all of the millions of plant and animal species they harbor -- are conserved for the future. Certified operations are expected to constantly be aware of new scientific and practical information that will make their journey toward sustainability a successful one. Read a study that shows how Rainforest Alliance-led Forest Stewardship Council forest management certification has led to vital, measurable improvements in the protection of forests, wildlife and stakeholder rights worldwide, as well as to the long-term economic viability of forestry operations.
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