New Product Launches Signify Continued Growth in Sustainable Sourcing at Expo West

March 8, 2012

The Natural Products Expo West -- the nation’s largest trade show in natural, organic and healthy products -- kicks off this week, and this year’s exhibit features numerous product launches from companies committed to sourcing sustainably from Rainforest Alliance Certified™ farms. The Rainforest Alliance is seeing an increasing number of companies make serious commitments to sustainability, and five companies will highlight their new commitments and product launches at this year’s expo.

Expo West Logo

“Expo West is the go-to show for the natural foods industry and provides an important venue for companies to highlight social, environmental and economic responsibility,” said Alex Morgan, senior manager of sustainable agriculture at the Rainforest Alliance. “These new commitments and product launches reflect the growing recognition of the Rainforest Alliance Certified green frog seal as a global symbol of sustainability, with 500 new companies registering to buy or sell certified products in 2011.”

Clif Bar & Company announced that 100 percent of cocoa ingredients for CLIF Bar will be sourced from Rainforest Alliance Certified farms, making the energy bar line the first in its category to commit to certification for all of its cocoa-based ingredients. CLIF Bar energy bars carrying the Rainforest Alliance Certified seal on packaging will be available in 2013.

Dagoba® Organic Chocolate announced that its complete line of USDA Certified organic chocolate products will be made with cocoa beans from Rainforest Alliance Certified farms. By mid-year consumers will be able to purchase Dagoba Organic Chocolate products that bear the Rainforest Alliance Certified seal. 

NibMor announced that it will expand its current offering of chocolates made with Rainforest Alliance Certified cocoa, with the addition of Daily Dose of Dark -- small chocolate squares made with 72 percent cocoa, perfect for snacking anytime.

The Republic of Tea announced the launch of a new ”Be Active Teas” collection, including five organic green rooibos-based teas -- Get Restored, Get Hydrated, Get Limber, Get Burning, and Get Active. Each tea is blended with organic green rooibos, sourced from Rainforest Alliance Certified farms. The Republic of Tea also launched a collection of “Green Rooibos Teas” made with rooibos from Rainforest Alliance Certified farms.

Yogi Tea announced the launch of three new teas made with organic rooibos from Rainforest Alliance Certified farms -- Soothing Caramel Bedtime, Caramel Apple Spice Snack Tea and Honey Lavender Stress Relief. Consumers can spot the Rainforest Alliance Certified green frog seal on the front of packaging.

Other companies already working with the Rainforest Alliance and exhibiting at Expo West include Endangered Species Chocolate, Naked Juice, Back to Nature, Seth Ellis and Justin’s Nut Butter.

The Rainforest Alliance will be exhibiting at Expo West at booth number 2897. For more information, to discuss sustainable sourcing or to set up an interview with a Rainforest Alliance representative at Expo West, please contact: Anna Clark, (646) 452-1939, aclark@ra.org