Using Our Logo and Seal
The Rainforest Alliance family of marks includes two distinct icons, which represent different relationships with our organization. In each case, a company or operation must meet specific criteria, have a signed agreement with the Rainforest Alliance, and use our marks as defined in our Use of Marks Rules and Guidelines. In all cases, use of […]
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Topics: Marketing sustainability
Bringing Your Story to Life: Marketing Examples from Partner Companies
See how other businesses have leveraged the Rainforest Alliance Certified™ seal: Costa Coffee UK Together with the Rainforest Alliance, Costa Coffee developed this B2B info pack to engage their European colleagues who want to know more about the Rainforest Alliance. A great example of how partner companies can use our marketing content and materials. View […]
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Topics: Marketing sustainability
Rainforest Alliance Messaging Templates
Knowing how to talk about the Rainforest Alliance and your sustainability commitments is essential so that your stakeholders understand the hard work you are doing to make a difference. Here you’ll find messaging templates for a wide variety of key messages, which you can use for your promotional materials or product packaging.
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How to Talk About the Rainforest Alliance
We’re the first ones to admit it— finding the right language to comprehensively explain what the Rainforest Alliance is, what we do, and how your commitments are making a difference can be tricky. That’s why we’ve developed tools to help you talk about the Rainforest Alliance and your company’s sustainability commitments.
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Rainforest Alliance Certified™ On-Pack Stickers
Put the green frog seal on your 100% Rainforest Alliance Certified™ products! Order a roll of 1,000 compostable Rainforest Alliance Certified™ stickers. The seal is 1” in diameter on a transparent background. Please note these stickers are exclusively to be used on agricultural products that are compliant in our traceability system. The price for 1,000 […]
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Topics: Marketing sustainability
How is the Rainforest Alliance Sustainable Agriculture Standard Developed and Maintained?
We are committed to keeping our Sustainable Agriculture Standard effective and relevant. We review our Standard at least every five years. During this review, we gather latest scientific information and best practices, solicit input from stakeholders, and take into account audits and other evaluations. Whenever the Sustainable Agricultural Standards are revised or updated, we republish […]
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