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Advocacy Lead

About the Rainforest Alliance:

We are building an alliance to create a better future for people and nature by making responsible business the new normal.

The Rainforest Alliance works at the intersection of business, agriculture and forests. By bringing diverse allies together we are making deep-rooted change on some of our most pressing social and environmental issues. Together, we amplify the voices of farmers and forest communities, improve livelihoods, protect biodiversity, and help people mitigate and adapt to climate change in bold and effective ways.

Our alliance needs you, whoever you are and wherever you stand. By joining forces with producers, businesses and consumers, we can transform our relationship with the land and forests we rely on. We can make that relationship work better for all.

Together, we can achieve our vision of a world where people and nature thrive in harmony.

Position summary:

The Advocacy Lead will be responsible for cross-organizational advocacy on key global issues. The position will provide strategic direction, define clear advocacy plans, and recommend impactful strategies to enable the Rainforest Alliance to effectively advocate for positive change within key agricultural and forestry sectors. This role will also initiate, coordinate, and facilitate the development of specific sector, thematic, and country advocacy plans, ensuring coherence and coordination. It will implement advocacy work with key public and private actors in order to maximize impact towards sector change and increase the Rainforest Alliance’s visibility. This role requires working closely with many departments across the organization, in particular: Sector Markets, Communications, Regions, Leadership Team, Themes, and Partnerships. The Advocacy Lead is a strategist, analytical, and proactive, and brings a relevant track record in advocacy. Deep content knowledge is not required for this role, as there are specialists in the organization.


  • Lead the development and implementation of the Rainforest Alliance's advocacy strategy, plans, and activities.
  • Facilitate development of specific sectorial and thematic advocacy strategies. Advise on new policy influencing and public affairs opportunities and requirements at a sector and thematic level.
  • Ensure a shared vision, coherence, and compliance for strategy and activities within the Rainforest Alliance.
  • Advise and support the Leadership Team, Heads of Departments, and (overseas) colleagues – solicited and unsolicited – on Advocacy and Public Affairs and their implementation, execution, and effectiveness.
  • Build and maintain key relationships with government, civil society, networks, and influential policy makers.
  • Initiate and organize meetings and participate in discussions with relevant stakeholders to advance Rainforest Alliance’s advocacy agenda. Represent the Rainforest Alliance at relevant events, external forums, and conferences and in various consultation structures.


  • Bachelors / Masters degree in politics, public policy, communications, or related.
  • At least 5 years experience with planning, managing, and implementing advocacy or public affairs strategies.
  • Minimum 3 years experience in leading global advocacy campaigns
  • Minimum 3 years experience in managing cross-organizational project teams.
  • Political and/or civil society network would be an asset.
  • Strategic and analytical thinker.
  • Fluency in English, both verbal and written. Additional languages, especially German and / or Spanish are a plus
  • Willingness and ability to travel up to 30% of time.


Commensurate with experience.


Only candidates authorized to work in country of application will be considered. This position will preferably work from the Amsterdam office, yet may also be based in the United States (preferably Washington, D.C.), the United Kingdom (near London), Brussels, or the Bonn area.


In this procedure, we work with Sustainability Works. Please send your application (max. 1 page motivation, max. 2 page resume) before 2 June 2019 23:00 CET to, mentioning ‘Advocacy Lead’ in the subject line. First round interviews will take place 11 and 13 June 2019. Please feel free to contact Sustainability Works, Annelies Pijnenburg for more information: +31646680191 or