Collaborating Tourism Associations

The following organizations have signed an agreement with the Rainforest Alliance, formally announcing their commitment to the advancement of improving environmental, economic and sociocultural business practices in the tourism industry.


Adventure Travel Trade Association (ATTA)
The Adventure Travel Trade Association (ATTA) is a global membership organization of more than 800 tourism businesses, destinations and media who seek to transform customers and businesses alike into advocates for sustainability and justice worldwide. Its members include tour operators, tourism boards, specialty travel agents, guides, accommodations, media and service providers. The Rainforest Alliance has been a member since 2008.

Global Sustainable Tourism Council (GSTC)
The Global Sustainable Tourism Council (GSTC) serves as the international body for fostering increased knowledge and understanding of sustainable tourism practices and promotes the adoption of universal sustainable tourism principles and building demand for sustainable travel. The Rainforest Alliance is a founding member of the GSTC and our tourism certification standard is recognized as being aligned with the GSTC’s Global Sustainable Tourism Criteria.


Sustainable Tourism Certification Alliance
The Sustainable Tourism Certification Alliance aims to create an integrated regional approach to sustainable tourism certification initially in southern and east Africa with stakeholders from other African countries encouraged to participate as a means of broadening the scope of the Alliance over time. The Rainforest Alliance joined the Alliance in 2013.

Costa Rica

CEGESTI is a non-profit organization that offers services in environmental management, management systems, social responsibility and entrepreneurial development. CEGESTI is working together with the Rainforest Alliance in order to encourage sustainable procurement and sustainable travel in Central America.

The Costa Rican Professionals in Tourism Association (ACOPROT)
ACOPROT is a nonprofit organization representing professionals that have received a university degree in tourism or who work in this sector. The association has over 700 members.


Asociación Ecuatoriana de Ecoturismo
With 30 members, this association's misión is to promote conservation and responsable tourism. They have worked closely with the Rainforest Alliance in Ecuador on the best management practices program for the last four years.


Fundación Ambiente y Sociedad
Fundación Ambiente y Sociedad is a non-profit organization promoting sustainable development through rural community tourism.

Netherlands Development Organization (SNV)
SNV provides consultancy services in advocacy, knowledge brokering and funding mechanisms for the public, private and social sector in developing countries. They are working on an analysis of the Ecuadorian tourism industry and sources of funding for small and medium sized businesses.


The Guatemala Tourism Board is the authority regarding tourism in Guatemala. Its main objective is to promote, improve and develop domestic and inbound tourism, as well as introduce to the rest of the world the natural, cultural, historic and archeological beauties of Guatemala, Heart of the Mayan World. The Rainforest Alliance and INGUAT are working together to consolidate Guatemala as a sustainable tourism destination by driving measures that encourage ongoing support and responsibility towards nature and culture in the tourism industry.

Guatemala Chamber of Tourism (CAMTUR)
CAMTUR and the Rainforest Alliance signed an agreement to promote sustainable tourism and support sustainable tourism policy in Guatemala. CAMTUR works with tourism entrepreneurs to develop sustainable tourism in the country through high-quality services and infrastructure so that tourism can become the main source of foreign income for the country.

The Guatemala Development Foundation (FUNDESA)
FUNDESA is a nonprofit organization that focuses on creating and implementing programs and projects that promote the sustainable economic and social development of Guatemala.

Sustainable Tourism Commission (COMITURS)
COMITURS and the Rainforest Alliance work together to promote and strengthen tourism in Guatemala through the development of sustainable tourism services in a competitive and comprehensive way, while simultaneously developing strategies that ensure compliance with recognized sustainability principles.


Mexico Tourism Secretariat (SECTUR)
Thanks to an agreement between the Mexico Tourism Secretariat (SECTUR) and the Rainforest Alliance, all Rainforest Alliance Certified™ hotels in Mexico are recognized with the Distintivo S, a recognition of the best management practices implemented by certified hotels and tour operators. This recognition is valid as long as companies maintain an active certification from the Rainforest Alliance.


Nicaraguan Tourism Board
The Rainforest Alliance and the Nicaragua Tourism Board are working together to continually improve tourism in this country, with special emphasis on the making the industry more sustainable.


Planeta Sostenible
Planeta Sostenible is a reference platform providing promotion and marketing assistance for sustainable & eco-friendly tourism services to consumers in Spain.

Other Affiliated Organizations

Foundation for Environmental Education (FEE), Denmark)
Global Partnership for Sustainable Tourism (UNEP)
The International Ecotourism Society (TIES)
International Galapagos Tour Operators Association (IGTOA), Ecuador)
International Task Force on Sustainable Tourism Development (UNEP)
International Union for Conservation of Nature (IUCN)
National Chamber of Ecotourism (CANAECO), Costa Rica)
National Chamber of Tourism (CANATUR), Costa Rica)
United States Tour Operators Association (USTOA)
World Tourism Organization (UNWTO)

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