We're All In

When you see our little frog seal on a product, you're probably aware that it signifies something positive. But have you ever wanted to know more about what's behind the seal—and exactly how choosing a product bearing the Rainforest Alliance Certified seal helps people and nature thrive in harmony?

Rainforests are made up of four layers: the emergent layer where the tallest treetops pierce the clouds, then the canopy, followed by the understory, and finally the forest floor itself. Each layer has a wonderful world of its own—but which one are you?

While it’s critical that governments and corporate leaders take action, we can’t wait for them to do the right thing. Our individual efforts can create a cascade of positive change that sends a powerful signal to these institutions. Here are some ways to make a difference.