The Rainforest Alliance marketing team provides a range of services and opportunities to help you tell your sustainability story in a way that fits your brand values and resonates with your audience.
From strategies on raising consumer awareness to resources that help you get your messaging right. We’re here to support you on that journey.
Marketing tools and resources for you to download
Learn all about our seals and logos and how to use them
Our annual campaign designed to help you raise awareness about your sustainability commitments and impacts.
Receive the Frog Business News newsletter for bi-monthly updates
The launch of the new Rainforest Alliance certification seal is a great opportunity to share the compelling stories behind the seal on your products. Here you will find tips, guidance and resources for clear and effective communication.
Purpose—the “fifth P” after price, product, promotion, and place—has been solidifying its place in marketing for some time now. An effective marketing and communications strategy that showcases your green credentials will help raise awareness among consumers. We’re here to support you on that journey.
We’re the first ones to admit it— finding the right language to comprehensively explain what the Rainforest Alliance is, what we do, and how your commitments are making a difference can be tricky. That’s why we’ve developed tools to help you talk about the Rainforest Alliance and your company’s sustainability commitments.
Curious what other companies have done when it comes to communicating about Rainforest Alliance certification? Check out these marketing examples to get inspired.
Are you ready to Follow the Frog? The first step is to download our handy campaign toolkit—made especially for our corporate partners. The toolkit has all the creative assets and ready-to-use messaging your company needs to kick-start your own Follow the Frog campaign. And the best part? You have lots of language options to choose from!
Ready-to-use digital assets to enrich your online communication about your collaboration with the Rainforest Alliance.
Ready-to-use digital assets to enrich your online communication about your collaboration with the Rainforest Alliance.
Ready-to-use digital assets to enrich your online communication about your collaboration with the Rainforest Alliance. This set contains assets that can be customized, with space for companies to add their own logo.
Customizable digital assets to enrich your online communication about your collaboration with the Rainforest Alliance.
Ready-to-use digital assets to enrich your online communication about your collaboration with the Rainforest Alliance.
