Follow the Frog 2014 will rely on social media to build momentum around the growing movement for a better tomorrow. How? By informing, inspiring and encouraging people to take action. And by broadcasting the story of sustainability— your story—to people who care.
How can you get involved? By actively sharing the steady stream of engaging content that the Rainforest Alliance and the Guardian [www.theguardian.com/rainforest-alliance-partner-zone] will be posting over the course of the next 10 months—videos, blogs, articles and photos that tell the story of how we are all connected, like this heartwarming piece about cocoa farmer Adrien Kouadio in Cote d'Ivoire.
When you're tweeting or posting on Facebook and Instagram, use the #FollowTheFrog hashtag to show people how your commitment to source from Rainforest Alliance Certified™ farms, or your Rainforest Alliance verification/ certification, are part of the bigger picture of sustainability.
We strongly encourage you to monitor our social media feeds closely throughout the campaign for links to fresh content. We've also listed some general sample messages for Facebook, Twitter and Instagram in the tabs below along with some tips to get you started. And don't forget to sign up in order to receive Follow the Frog updates.
You can find additional evergreen content—including videos, slide shows, blogs and facts about our work—in our Multimedia section.
Need advice? We're here to provide support. Please contact: