The EU Empowering Consumers Directive and Rainforest Alliance Certification: What You Need to Know
There’s good news for consumers and responsible companies across the EU: the EU is officially tackling greenwashing. ... Continue Reading
Home / The Latest / Page 4
This page features news and updates about the Rainforest Alliance's work with farming and forest communities around the world, our business partner collaborations, research (including white papers, case studies, and project profiles), media coverage, and more. You can also sign up to receive our business updates and/or general updates.

There’s good news for consumers and responsible companies across the EU: the EU is officially tackling greenwashing. ... Continue Reading

Rainforest Alliance CEO Santiago Gowland participated in the Climate Action Live event organized by the NGO Peace One Day.

How do we define regenerative agriculture, and how do we move beyond ambition to action? In this episode, we’re joined by Santiago Gowland, CEO of the Rainforest Alliance, about the upcoming launch of its new Regenerative Agriculture Certification Standard.

He shared why transforming global food systems is more urgent than ever and how the Rainforest Alliance’s upcoming Regenerative Agriculture Certification Standard aims to drive restoration, resilience, and real impact on the ground.

Greenwashing—making false or misleading claims about the environmental benefits of a product or practice—is easy to define but can be hard to spot. So how do you know when to swipe left on a brand and move on? Well, as your temporary self-appointed “wingperson”, we’re going to show you how to spot some of the red flags these greenwashers are waving. ... Continue Reading

In this episode, Sarah sits down with Santiago Gowland, CEO of the Rainforest Alliance and former sustainability leader at Unilever, Nike, and The Nature Conservancy, to discuss how markets can drive regenerative agriculture, reduce biodiversity loss, and combat deforestation through innovative partnerships and consumer action.