The ancient Egyptians regarded the brilliant red, antioxidant-rich pomegranate as a symbol of prosperity and ambition. Today, pomegranates are touted as inhibitors of heart disease, cancer and a host of other ailments. Recognizing the impressive legacy of this superfruit, we are thrilled to announce that the first pomegranate producer in Latin America (and the second in the world) has achieved Rainforest Alliance certification!
The Fundo Teresita farm, owned by Agroinversiones Valle y Pampa Perú S.A., achieved certification by adopting practices that conserve natural resources, protect wildlife and promote the rights and well-being of farm workers. Pomegranates produced at Fundo Teresita are exported and sold under the RubyQueen® brand in Belgium, Canada, Cyprus, Germany, Greece, Hong Kong, Singapore, the Netherlands, Russia, the United Kingdom and the Middle East.
“Certification of Fundo Teresita has had a significant positive impact on neighboring communities by generating a valuable source of employment, enabling locals to voice their concerns and providing programs that support worker welfare,” said Hebert Flores, agriculture services associate for the Rainforest Alliance in South America.
As part of the certification process, Agroinversiones Valle y Pampa Perú S.A. developed an impressive water conservation program. A new, high-efficiency irrigation system enables the farm to conserve unprecedented levels of water, fertilizer and energy and won the company an award last year from the Sustainable Water Industry Group.
“Achieving the Rainforest Alliance Certified™ seal validates our commitment to sustainable agriculture in Peru and broadcasts this achievement to the world,” said Miguel Bentin, the company’s general manager. “We are honored to be a part of a global network that prioritizes social and environmental responsibility in its business efforts, thus helping to conserve our planet for future generations.”
The Rainforest Alliance Certified seal is awarded to farms that meet the comprehensive environmental, social and economic standards of the Sustainable Agriculture Network (SAN).