Rainforest Alliance

We understand that we can’t preserve resources in a vacuum. We can’t stop people from using wood or planting food, and we can’t prevent them from living in ecologically fragile areas. So rather than preservation, our approach is conservation through better land management. We work around the world to make farming, forestry and travel more environmentally and socially friendly.

How do we do it? By helping communities that derive their living from the land adopt our scientifically established methods of responsible land management. These methods lead to the sustainability -- or long-term health -- of the environment and wildlife, while ensuring that workers, their families and neighbors are treated fairly and with respect.

By awarding the Rainforest Alliance Certified™ seal to farms and the Forest Stewardship Council/Rainforest Alliance Certified seals to forest managers and companies that process forest products, we make sustainability economically attractive to businesses, while giving consumers like you the opportunity to choose products that make a difference. We also work with tourism businesses, to help them succeed while leaving a small footprint on the environment and providing a boost to local economies. Tourism businesses that meet established criteria for sustainability earn the Rainforest Alliance Verified™ mark -- and a listing on SustainableTrip.org, a database of sustainable hotels and tour operators located across Latin America and the Caribbean.