#FollowTheFrog: Small Actions Can Make A Big Impact

Sign Up: Take the 30-Day Sustainability Challenge

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When it comes to tackling issues like climate change and deforestation, your everyday personal choices can add up to meaningful impact. If each of us committed to being more thoughtful in our choices and actions, we could live in a much healthier planet. So where do you start?

Join together with the Rainforest Alliance, fellow eco-conscious individuals, and partnering companies to #FollowTheFrog for a better future. You can choose Rainforest Alliance Certified™ products when you shop, make a contribution to the Rainforest Alliance to expand our work around the world, or participate in one or both of our online campaigns.

The #FollowTheFrog Instagram Giveaway

Followers could head to the Rainforest Alliance Instagram page from September 22-28, 2019, for the chance to enter a giveaway and win a prize package of sustainably-sourced products and gift items. Stay tuned for more details about this year’s giveaway!

"What you do makes a difference, and you have to decide what kind of difference you want to make."

Jane Goodall

30-Day #FollowTheFrog Sustainability Challenge

You can Follow the Frog year round when you sign up for our 30-Day Sustainability Challenge, and encourage friends and family to do so, too.

Once you sign up, you will receive tips on how you can #FollowTheFrog to a better tomorrow. Every three days, over 30 days, you will receive an email with simple every day actions you can take to make a difference—a total of 10 emails with 30 inspiring ideas.

At the end of the Challenge, you will receive another email with a treat—a small reward for all your hard work. By signing up, you'll also receive general updates about the Rainforest Alliance's work and ways you can get involved.




Be inspired by stories from around the world, and share your own sustainability experiences with friends and family using #FollowTheFrog.


Burning Peruvian forest - photo by Mohsin Kazmi

Forests are falling at an alarming rate.

Each minute, 85 acres are destroyed.